CLIA News


Choose a River Cruise to Relax and Unwind

Not all cruise holidays take place at sea and during Cruise Lines International Association (CLIA) Australasia’s annual month-long cruise promotion this October, the association is encouraging Australians and New Zealanders to choose a river cruise for the ultimate relaxing holiday.

This month CLIA offices around the world are raising awareness of cruising as a great value, easy, fun and memorable holiday for people from all walks of life under the new banner #ChooseCruise (formerly Plan a Cruise Month).

While ocean cruising may be one of the most popular ways for Australians and New Zealanders to holiday, river cruising is one of the fastest growing cruise sectors.

CLIA Australasia & Asia Managing Director Joel Katz said it was hard to beat a river cruise for relaxation and ease of travel.

“In our fast paced world, many holidaymakers are seeking an easy holiday that delivers the chance to truly unwind, relax and discover new places. The answer is a river cruise. Sailing along a river from the comfort of a modern vessel is one of life’s simple joys. Once guests are aboard their vessel, they unpack once and watch the world go by as beautiful destinations are delivered to their doorstep each day. Best of all, most travel arrangements are taken care of with meals, excursions and transport usually included in the fare. A river cruise is a great value and comfortable way to explore a region whether it’s a meander along the Mekong, exploring Europe via its medieval highways or an adventure along the Amazon,” Mr Katz said.

“As the sector grows in popularity, river cruise operators are constantly launching new vessels and expanding their product offering to capture more of the cruise market. Solo, active, senior and millennial travellers are all catered for, as are foodies and families. There really is a vessel and an itinerary to suit every traveller and a CLIA travel agent is in the best position to match holidaymakers with the right river cruise for them.”

This week (October 9-15), CLIA travel agents and river cruise operators are offering great deals from the Rhone to the Rhine and the Mekong to the Ganges as part of CLIA’s #ChooseCruise promotion. Luxury and expedition cruising will be promoted in the coming weeks.

For more information or to find a CLIA travel agent visit choosecruise.org.au

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