CLIA News


CLIA LIVE returns as cruising looks to new era

Cruise Lines International Association (CLIA) has brought back its CLIA LIVE education series for 2021, giving travel agent members a chance to hear what guests can expect as the cruise industry sets course for the post-pandemic era.

The series begins this week with a sold-out event in Brisbane on Tuesday & Wednesday, before heading to other major cities across Australia and New Zealand through the year.

Tickets are limited and selling fast for events on the Gold Coast on April 21 & 22, and in Sydney on April 28 & 29. Other events will be held this year in Auckland, Adelaide, Melbourne and Perth, with dates and other details to be announced later.

CLIA LIVE offers a two-day seminar program in which representatives from the world’s cruise lines gather in the one forum to share product knowledge and insight. Exclusive to CLIA members, the events suit both new-to-cruise travel agents as well as more experienced sellers looking to update their knowledge.

This year’s CLIA LIVE theme is the Guest Experience, with content aimed at helping agents understand:

  • How the guest experience will change when operations resume, with the introduction of new onboard health and safety measures
  • The unique selling points of each cruise brand
  • The experience guests will enjoy onboard in relation to dining, accommodation, on-board activities and entertainment
  • The latest technology and innovative experiences for guests.

CLIA will open the event with a brief overview of the new health protocols that will support the future of cruising, while participating cruise lines will provide relevant updates on new policies.

Attendees will earn 30 CLIA points per day. Tickets cost $50 +GST, CLIA travel agent members only. All CLIA events will operate within the venue’s COVID Safe Plan.

For further information visit CLIA’s events pages. For bookings, log in to the CLIA Members Hub at www.cruising.org.au.

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