CLIA News

Cruise Month drives a surge in consumer engagement

29 November 2024

October's new-look Cruise Month campaign has delivered its best-ever results in Australasia, attracting record levels of travel agent involvement while creating a surge in consumers looking to connect with agent members of CLIA. With an expanded social media campaign and digital advertising program, this year's Cruise Month initiative resulted in more than 20,300 visits to the find a CLIA travel agent function on the CLIA website, a 51% increase on October last year.

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Albatros Expeditions partners with CLIA in Australasia

27 November 2024

Expedition operator Albatros Expeditions has partnered with CLIA to support its presence in Australia and New Zealand, joining as a Regional Cruise Line in Australasia. The partnership brings Albatros Expeditions into CLIA's wider Australasian cruise community, made up of cruise lines from around the world, travel agent members, and executive partners representing ports, destinations, tourism operators, and industry suppliers.

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CLIA membership hits record high in Australasia

18 November 2024

CLIA has reached a new membership high in Australasia, increasing its travel agent community by almost 20% during 2024. With 2025 memberships now open, CLIA is preparing for a packed program of educational events and training opportunities throughout the year ahead, equipping Australasian travel agents with the insight needed to succeed in an expanding cruise market.

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Study Shows the Highest-Ever Global Economic Impact from Cruise Tourism

13 November 2024

CLIA has shared highlights from its new 2023 Global Economic Impact Study, revealing the highest-ever global economic impact from cruise tourism and reaffirming that 2023 surpassed 2019 as the benchmark year for cruise industry performance.

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CLIA LIVE expands to eight cities in 2025

12 November 2024

CLIA has announced an expanded CLIA LIVE program for 2025, bringing travel agent training events to eight cities across Australia and New Zealand this autumn. The 2025 CLIA LIVE series will add Christchurch and the Gold Coast to the program, which also includes Melbourne, Brisbane, Adelaide, Perth, Auckland and Sydney.

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New study reveals NZ$1.37 billion value of cruise tourism in Aotearoa New Zealand

1 November 2024

The full value of cruise tourism in New Zealand has been detailed for the first time in a new economic analysis, showing a total windfall of NZ$1.37 billion for communities around the country during the 2023-24 financial year. An economic impact assessment jointly commissioned by CLIA and the New Zealand Cruise Association (NZCA) provides the first detailed analysis of cruise tourism in Aotearoa, quantifying its full economic impact alongside the employment it supports.

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CLIA wins top training award at NTIAs

28 October 2024

CLIA has been honoured at Australia's National Travel Industry Awards (NTIAs), receiving the award for 'Most Outstanding Travel Industry Training Institution'. Announced at a gala dinner in Sydney on Saturday night, the award recognises CLIA's extensive professional development programs and the role they have played in fostering an expanding community of cruise-specialist travel agents.

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Cruise Month celebrates Luxury Cruising

21 October 2024

Luxury cruise lines are creating some of the most rewarding experiences available in international travel, bringing authentic cultural encounters to the fore as they explore the world in style. CLIA today launches the fourth of its weekly themes in October's Cruise Month initiative, celebrating luxury cruising and the growing variety of experiences available to high-end travellers.

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Australian cruise tourism surges to record A$8.43 billion economic value

18 October 2024

The value of cruise tourism in Australia has surged to a record high, generating A$8.43 billion for the national economy during 2023-24 while supporting more than 26,000 jobs around the country. An economic impact assessment jointly commissioned by Cruise Lines International Association (CLIA) and the Australian Cruise Association (ACA) shows a thriving cruise economy in Australia, driven by significant increases in passenger spending and cruise line outlays.

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Nominations open for 22nd Annual CLIA Awards

15 October 2024

The countdown to the cruise industry's biggest night of celebration has begun, with CLIA today opening nominations for its 22nd Annual Cruise Industry Awards. The awards will help recognise the pivotal role Australian and New Zealand travel agents have played in achieving record levels of cruise travel internationally, with 15 categories to be judged.

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